People on a pier or boardwalk near the ocean; a woman in the foreground using her phone, a woman in black with a colorful top, and a man with gray hair and glasses taking pictures of the ocean.

Hello, I’m Lettie!

I’m a Manchester-based fashion stylist, creative, and brand consultant with a background in Media Production BA and extensive experience across editorial, campaign, and commercial work.

My career spans the full spectrum of the creative process. Styling, concept development, content direction, and end-to-end production. Alongside my freelance, I run my own brand, TDS, which has enabled me to develop a deep understanding of brand-building, visual identity, content creation, and production workflows. This hands-on experience informs the strategic and creative support I offer to clients.

My consulting work includes retail strategy, creative ideation, and consumer insight development, most recently delivering a presentation and workshop for adidas centred on Gen Z behaviour and in-store experience.

Clients include NFL, Google, Samsung, adidas, Nautica, F1, OFFICE, Under Armour, GHD, Ellesse, JD, Money Penny, Maebe, The Couture Club, Reebok and more, with work featured in Vogue, The Guardian, The Sunday Times, and The Financial Times.

If you need support with brand consulting, creative direction, styling, or full-scope production, I offer these services and tailor them to each project’s needs.

Let’s work together!

lettietds@gmail.com // 07894232541